How Does Music Shapes Cinema & Audience Behaviour?
The combination of the auditory and visual stimulus allows our brains to perceive the film in a whole new manner.
Behavioural Economics in Innovation
164 articles
The Cognitive Trap of Positional Goods: From Fake Vermeer's to NFT Assets.
Hi There! Han van Meegeren started painting his final counterfeit in July 1945, using a badger hair brush. In a
Rewiring & Plasticity: The Many Lives of Brain
Spanish neurologist Santiago Ramon y Cajal shared the 1906 Nobel Prize in Physiology or Medicine with Camilo Golgi. He became
We take a look at reading and bestsellers + help you write one!
Dear Reader, If you like reading, chances are you will have come across books which state they are or their
The Nobel & The Economists: BS Story
Hey There, Alfred Nobel's will is responsible for the creation of the prizes named after him, they ranged
Economists are more like storytellers than scientists – don’t let the Nobel for ‘economic sciences’ fool you
Carolin Benack, Duke University When you listen to an economist, chances are you’ll hear a lot of statistics. Federal
A Tale of Two Cars
People's car, The Mouse, The Frog, The Beetle, The Nano: What's in a name? A great
Swaying Judgement: A case for BIAS reduction
Hi There, Many legal scholars believe that judges are able to make sound judgments by applying their lived experience of